Jodda Blog
Articles about e-commerce, profit management, marketplaces (Mercado Livre, Shopee, Shein, Magalu, Amazon) and automation for sellers.
Fresh content for marketplace sellers.
Magazine Luiza generated R$ 100 million in eight months with AI-powered WhatsApp sales. For multichannel sellers, the case reveals paths to increase conversion and real margin.
BofA sees two theses for Mercado Livre: an optimistic one, that the company widens its advantages; and a pessimistic one, that competitors like Shopee and TikTok Shop tighten the noose. For multi-channel sellers, the scenario demands control of real margin per order.
Fees, full shipping, taxes and returns all factor into the math. See the full step-by-step to find the real margin on every SKU.
Same product, three marketplaces, three different fee structures. Understand where each channel actually pays off and how to decide your mix.
Sales volume alone says nothing. See the metrics routine that actually drives a seller's day-to-day decisions.
